Tribal Mask Window Displays

CLIENT: RIVER ISLAND

Brief

Create high impact window displays to tie in with new seasonal clothing ranges for the high street fashion retailer.

Execution

We created 3m high structural masks made in card with silk-screened and vinyl-applied fluorescent colours for hi impact displays in their mega stores, a simplified 3D version for their flagship stores, a lug on version for standard stores, and a silk-screened 2D panel for basic stores.