CLIENT: RED BULL
On-Shelf Glorifier
Brief
Create a WOW product holder for point of purchase within retail outlets.
Execution
We designed on-shelf glorifiers that achieved the salience and stand-out necessary to get noticed within the tough, hard fought market. The chosen solution incorporated a spring loaded product feed mechanic,
as well as LED lighting.
The resulting standout helped prompt impulse purchase and increase sales.
PERMANENT POS
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