CLIENTS: SKY BROADBAND
Gigafast slide at Westfield
Brief
Help Sky Broadband promote their new gigafast broadband. With its speed being the key USP driver to communicate, they needed support for a slide activation that was structurally robust, in a location with a high footfall.
Execution
We managed the whole activation and created the artwork, whilst our specialist structural team engineered the slide to be safe and robust, and at a safe angle and speed for sliding.
Having worked with the venue previously, we suggested Westfield Stratford as the perfect location for the projects.
We also placed Brand Ambassadors in the centre to engage with shoppers, raise awareness and point people to the Sky store.